On the 31st March 2022, our director, Angela McCall, conducted a small workshop to those SME’s taking part on the NatWest Business Accelerator program here in Milton Keynes.
During the 4 hours, we covered content such as…
► What is a sales funnel?
► Understanding the customer journey?
► The difference between old school and current day “advertising” mind-sets.
► Understanding conversation ratio’s from unknown prospective cold client, to a hot sales/lead.
► The 4 types of market segmentation and how embracing each together helps you laser focus your message.
and lots more.
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